Technical SEO Expert
I fix crawlability, metadata, schema, internal linking, rendering, Core Web Vitals, and indexation so search engines can access and trust the site properly.
Loading Experience
Computer Engineer and Full-Stack Developer with enterprise experience in web development, quality assurance, SEO optimization, and AI-driven platforms.
Regional & international clients
Manual + functional + regression testing
Performance, visibility, accessibility
SaaS, e-learning, healthcare, music tech
I design, develop, test, and deploy scalable digital products with a strong focus on quality, performance, and maintainability.
My experience spans enterprise websites, SaaS platforms, e-learning systems, healthcare products, and AI-powered applications.
I collaborate with cross-functional teams to deliver measurable outcomes through engineering excellence, QA discipline, and technical SEO.
Capabilities
Designing and maintaining enterprise-grade websites for regional and international organizations.
Building scalable applications with React, Next.js, Node.js, FastAPI, and robust API architecture.
Executing manual, functional, and regression testing to improve reliability and release quality.
Improving search visibility and page performance with audits, structured fixes, and best practices.
Developing responsive, accessible interfaces aligned with modern UX standards and business goals.
Using Lighthouse and SEO tooling to identify bottlenecks and prioritize high-impact improvements.
Creating AI-driven experiences for real-time analysis, recognition, and creative workflows.
Managing concept, deployment, hosting, security, backups, and long-term maintenance.
I combine technical SEO, AEO, GEO, performance engineering, and content structure so websites can rank in classic search, qualify for rich results, and stay visible in AI-generated answers.
I fix crawlability, metadata, schema, internal linking, rendering, Core Web Vitals, and indexation so search engines can access and trust the site properly.
I optimize websites for AI-driven discovery across Google AI Overviews, ChatGPT, Gemini, and Perplexity by improving semantic structure, answerability, and authority signals.
I implement SEO improvements directly in production codebases using Next.js, React, structured data, performance tuning, and scalable content architecture.
I shape content so it is useful for users, understandable to search systems, and strong enough to be surfaced in summaries, rich results, and AI-generated answers.
Search Coverage
The goal is not just rankings. It is discoverability across search results, rich snippets, AI overviews, conversational engines, and answer-first interfaces where users increasingly make decisions.
FAQ
I deliver technical SEO audits, structured data implementation, crawl and indexation fixes, internal linking improvements, Core Web Vitals optimization, and on-page search enhancements for modern websites and applications.
AI search optimization improves how your brand, pages, and expertise are understood by answer engines and AI-powered results such as Google AI Overviews, ChatGPT, Gemini, and Perplexity through stronger structure, authority signals, and semantic clarity.
Yes. I work on Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) by improving schema coverage, entity clarity, page usefulness, content structure, and technical performance so content is easier for AI systems to extract and cite.
Yes. My approach combines code-level implementation with SEO strategy so rendering, metadata, structured data, internal linking, page speed, accessibility, and analytics work together rather than as separate checklists.
A selection of digital platforms, applications, and tools engineered for performance and designed for users.

Designed and delivered a premium clinic web experience focused on treatments, trust signals, booking journeys, and SEO-ready local discoverability.

Harmonix is an AI-powered music analysis platform built to help musicians analyze songs through chord recognition, tempo detection, tuning, lyrics extraction, and music intelligence tools.

A production-ready AI audio processing platform for separating vocals, drums, bass, and instruments, while supporting MIDI transcription, chord detection, lyrics extraction, and sheet music generation.
Built a conversion-focused brand and commerce-ready website with product storytelling, menu structure, and social proof for food business growth.

A complete QA automation system for validating websites across SEO, accessibility, performance, images, links, structured data, robots, sitemap, security, analytics, privacy, and CMS-specific tests.

Delivered a personal brand website with polished storytelling, responsive layouts, and optimized information architecture for strong professional visibility.

Engineered a sports-focused digital platform with engaging content flows, mobile-first UX, and performance tuning for high interaction sessions.

QA Phobia is an enterprise QA governance and risk validation platform focused on test lifecycle management, risk scoring, defect tracking, automation pipelines, dashboards, and audit-ready reporting.

Built a platform for real-time chord recognition, tempo analysis, tuning support, and lyric extraction using AI-driven processing.

TranscriptMe is an AI-powered transcription platform that converts audio and video files into structured text using a web interface and backend AI processing pipeline.

BarberOS is a multi-tenant SaaS platform for barbers and beauty salons, covering bookings, CRM, staff management, financial tracking, cashback, reviews, and hairstyle memory.
Developed an automated audit platform for performance, technical SEO, and UI consistency to support quality governance at scale.

StyleOS is a business operating system designed to manage accounting, income, expenses, client portals, recurring payments, private business data, messages, and operational dashboards.
Implemented a healthcare SaaS platform covering patient records, appointment scheduling, and secure administrative dashboards.
Built e-learning platforms with authentication, course delivery, payment workflows, and role-based user dashboards.

A complete dental clinic management system covering appointments, patients, billing, inventory, clinical notes, treatment history, and operational workflows.

Developed and maintained enterprise-level websites for regional and international clients with strong QA and SEO standards.

A modern clinic platform using headless WordPress and Next.js to manage services, medical content, appointments, reports, subscriptions, and clinic operations.

An advanced e-commerce bookstore platform with product management, accounting, stock control, customer accounts, e-library, reading goals, points, wishlist, notifications, and SEO/AEO optimization.
Designed and deployed full-stack websites from concept to production with long-term maintenance, security, and optimization.

Founded and led Multigraphic.lb as CEO & Founder. A creative agency delivering design, branding, web development, and multimedia solutions for regional clients.

Cryptokers is an e-learning platform focused on crypto, blockchain, trading education, paid courses, and Telegram subscription-based content.

A WordPress-based crypto education platform built to sell courses and educational content related to crypto, blockchain, and digital finance.

STUDIOZ is a platform concept for musicians to discover, book, and manage music studios based on band type, genre, offers, and session needs.

Wanderly is a travel guide platform designed to launch first in Lebanon, helping users explore destinations, guides, activities, and travel experiences.

Kazderna is a travel and hospitality platform focused on destinations, hotels, activities, optimized visuals, brand assets, and social media-ready content.

A full choir website and management platform for events, member login, notation PDFs, voice sections, history, prayers, donations, reminders, polls, messaging, and voice note sharing.

A multi-venue hospitality platform for Murray Resto-Cafe, Parazzi Club, and OPRA Beirut, including menus, reservations, events, and admin management.

A full online POS system with integrated CRM services, backend, frontend, Docker-based deployment, sales tracking, customer management, and operational dashboards.

Multigraphic.lb is a personal business brand for websites, SaaS platforms, branding, e-commerce, UI/UX design, automation, and digital transformation services.

A personal portfolio website showcasing software projects, AI platforms, QA systems, music technology, business services, blog content, and Multigraphic.lb branding.

A poster generation tool for parish and church announcements, designed to create high-resolution weekly posters with fixed branding, background images, event content, and export-ready layouts.

A complete content operations workflow for the HAKWAJIYE podcast, covering YouTube titles, descriptions, Shorts metadata, teaser captions, OG images, scheduling, hashtags, and episode positioning.

A Drupal staging and deployment workflow for Saudi Dates, including database import, theme replacement, file synchronization, cache handling, and QA validation.

A set of reusable Elementor export templates created by the Ogilvy One Beirut team for Al Futtaim, designed to speed up content assembly and maintain consistent layouts.

A website for Guitta Tabet focused on interior design, furniture, Christmas collections, Ramadan collections, product organization, FAQs, and elegant visual presentation.

A website and brand content structure for Richy's Entertainment, an event planning company focused on emotional storytelling, event services, memories, and client trust.

A digital transformation and marketing strategy for AmazingTrips, addressing legacy systems, lack of real-time data, customer engagement, booking flows, and operational modernization.

A strategic case study analyzing Netflix's business model evolution, disruption response, streaming transformation, and competitive positioning.

A UX/UI project for a musician-focused studio booking platform, including web and mobile interface planning, user flows, booking journeys, and usability-focused design.

A production workflow for creating, exporting, validating, and troubleshooting Google Ads HTML5 banners using Google Web Designer and clickTag requirements.
Technical proficiency
Roles and impact across enterprise, freelance, and contract delivery
Responsible for quality, stability, and performance of enterprise digital platforms across multiple clients and industries.
Designed, developed, and maintained scalable and secure digital platforms with strong cross-team collaboration and delivery ownership.
Built and optimized frontend systems for advertising and enterprise projects with focus on performance and user experience.
Designing and building full-stack websites from concept to deployment, while managing hosting, security, backups, and maintenance.
Delivered a complete website and digital assets with end-to-end branding and deployment under tight deadlines.
Built responsive web interfaces and collaborated with stakeholders to improve user flows and layout quality.
Developed web solutions and automated eBook workflows to improve content delivery and digital asset management.
The Pipeline
Collaboration strengths
"Strong experience in enterprise CMS and headless architectures across real client workflows."
Enterprise CMS
"Background in music technology and AI-driven creative platforms, with practical product implementation."
AI + Music Tech
"Excellent communication and cross-team collaboration in agile and deadline-driven environments."
Cross-Functional Teams
Open to discussing project opportunities and technical consulting.